Ariel Fashion Shoot

Ariel için sosyal medyada yapılmış oldukça iyi bir iş. Eğer İskandinavya civarındaysanız Ariel Facebook sayfasına girerek, Stockholm İstasyonu’nda kurulan cam bir kutunun içindeki beyaz kıyafetleri içi ketçap,çikolata ve reçel dolu kapsüllerle eğlenerek kirletebilirsiniz.

Eğer hedefi tutturursanız, kıyafet Ariel’le yıkanıyor ve size postalanıyor🙂 İzleyelim..

Cool social media campaign for Ariel. If you are living around Scandinavia, you can have really good time by logging to Ariel facebook page to stain white garments that are hung on a washing line,only to be soiled.

You can win clothes by controlling a robot loaded with ketchup, drinking chocolate and lingonberry jam in real time.The stained garment will be sent in the post after being washed on-site with regular Ariel Actilift.

BRAND: Ariel
CLIENT: Procter & Gamble Nordic
AD AGENCY: Saatchi & Saatchi Stockholm
PRODUCTION COMPANY: B-Reel and B-Reel Films
PR AGENCY: MSL Nordic (MSLGROUP)
EVENT PRODUCTION: Atomgruppen
MEDIA: Mediacom

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